Meet the Woman Behind Dubai’s Viral Chunky Chocolate Bar 🍫

[Loppy]

Sarah Hamouda, the British Egyptian founder of Dubai's Fix Dessert Chocolatier, has turned her unique, super-chunky chocolate bars into a global sensation. Launched in 2021 as a side hustle inspired by pregnancy cravings, Fix’s bars are packed with creative fillings like filo pastry and vanilla custard, and are handmade with colorful designs. The bars gained viral fame after a TikTok video by Maria Vehera, leading to a surge in orders and interest worldwide. Despite scaling up from a home operation to a team of 10, Hamouda faces challenges keeping up with demand and dealing with online backlash. Nonetheless, the buzz around Fix continues to grow, with plans to expand internationally on the horizon .​

 

[patotya]

Wow, that’s such an inspiring story! It’s amazing how a small side hustle born from cravings turned into a global sensation. Those creative fillings like filo pastry and vanilla custard sound so unique—I’d love to try one of those bars!

 

[Loppy]

Wow, that’s such an inspiring story! It’s amazing how a small side hustle born from cravings turned into a global sensation. Those creative fillings like filo pastry and vanilla custard sound so unique—I’d love to try one of those bars!

Totally, it’s wild how a simple craving can spark such a global trend! Those unique fillings like filo pastry and vanilla custard are like flavor adventures waiting to happen!